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Google Fi vs. AT&T: Which carrier is better?

By
Allison Radziwon
October 20, 2023

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Google Fi and AT&T offer great deals for their customers on unlimited plans. Each carrier has its positives and negatives, but which offers better phone plans? Let’s put them head to head and see which brand comes out on top. 

In this article, we plan to discuss the ins and outs of both carriers and what they offer. We’ll also cover:

  • What the coverage of both carriers looks like
  • How prices of their plans compare to how much data you get
  • The features each carrier offers for their plans 

Unsure of what you need out of a plan? Check out our guide on how to choose the best phone plan. 

Coverage & Reception

Google Fi is on the T-Mobile network. 

Google Fi is a mobile virtual network operator, or MVNO. This means that they purchase service access wholesale from one of the three major networks that own infrastructure across the country – AT&T, Verizon, and T-Mobile – giving customers service at a much cheaper price. Google Fi is an MVNO of T-Mobile

Often, the quality of coverage comes down to your area. One carrier’s coverage may be better in New York, while another’s coverage may be better in California. It’s important to compare between providers on a coverage map of your specific city. Ookla’s coverage map allows you to see where cellular towers are located and which company owns them. This coverage map provides information about coverage from 2G to 5G for several providers.

However, T-Mobile’s 5G coverage and access is hailed as the best coverage overall. 

Plan Options

Google Fi and AT&T offer premium data. 

Like most plans you’ll see on the market, both carriers offer unlimited talk and texting options with any plan you choose. Google Fi and AT&T offer premium data, which does not slow down no matter the amount of network traffic. Both companies deprioritize data, which means your connection may slow down during times of high traffic, such as a concert or a crowded parking lot. 

Google Fi Plans

Several plans offer unlimited data with premium data at a cap. 

Google Fi offers 2 unlimited plans and one plan with pay-per-use data. Each of its unlimited plans offer a limited amount of premium data. Each plan allows up to 6 lines and renews monthly. Google Fi is on QCI tier 6 of 9.

Image courtesy of Google Fi’s website

If you purchase your phone from Google Fi, your device will already be unlocked. The plans they offer renew monthly, and taxes and fees are not included with the advertised price. 

Flexible 

This plan allows you to pay for the exact amount of data you use each month. 

Google Fi’s Flexible plan is unlike a lot of other plans on the market, as it allows you to pay a set amount per month for talk and text features. Users then pay for only the amount of data they use. After 15GB of data, your speed is slowed to 256 kbps, or 3G speeds. You can still send texts, emails, and use social media with little issues. Streaming video will be much more difficult. 

The plan also includes the ability to buy mobile hotspot data, and all plan data can be used as hotspot data. 

The plan costs $20 per month, plus $10 for each GB you use. For example, you’d pay about $70 per month if you used 5GB.

Simply Unlimited 

This plan gives you 35GB of premium data before slowing down. 

The Simply Unlimited plan gives you 35GB of premium data. Premium data means your data will not be deprioritized in times of high traffic and congestion. After 35GB, data slows down to 3G speeds. 5GB of hotspot data is also included in the plan, then stops after that allotment. 

The plan costs $50 per month. At this rate, you get 35GB at $1.42 per GB. 

Unlimited Plus

This plan is 50GB of premium data. 

Google Fi’s Unlimited Plus plan has 50GB of premium data. Connection is then slowed down to 3G speeds. You can use all 50GB of plan data as mobile hotspot data, but hotspot data stops after the 50GB. 

The plan costs $65 per month. At this rate, you get 50GB at $1.30 per GB. 

AT&T Plans

AT&T offers premium data with some of their plans. 

AT&T only offers one limited plan. The rest are unlimited plans with varying amounts of premium data.

Image courtesy of AT&T’s website

If you purchase your phone from AT&T, your device will be locked for 60 days after activation. 

Image courtesy of AT&T’s website

The plans they offer renew monthly, and taxes and fees are not included with the advertised price. 

4GB 

This plan is the smallest one AT&T offers.  

Each month, you get 4GB of full speed data and hotspot access included. Once you reach that limit, both your data access and hotspot access stop. Access begins again at the start of the next month. It’s important to note that this plan charges overage fees if you use more than the allotted amount. 

The plan costs $60 per month at full price, and $50 with the Autopay discount. With this plan, you get 4GB per month for $15 per GB. 

Value Plus 

This plan gives you unlimited data. 

Value Plus gives you unlimited, but deprioritized, data. With this, you’ll have full speeds the whole month because the plan doesn’t have any data cap. Speeds will only slow down for high network congestion. It does not offer hotspot access. 

This plan costs $60 per month at full price, and $50 with the included Autopay discount. 

Unlimited Starter 

This plan gives you unlimited data. 

AT&T offers deprioritized unlimited data with this plan. Like their Value Plus plan, your speeds won’t slow down because of any data cap – only because of high network congestion. This plan also offers 3GB of hotspot data, which slows to 2G speeds once you run out. With 2G speeds, users can still send texts and emails or browse the internet. However, it’s difficult to stream video or play games without access to WiFi. 

This plan costs $75 at full price, and $65 with Autopay. 

Unlimited Extra 

This plan gives you limited premium data. 

Unlimited Extra is the first plan to offer premium data with AT&T’s services. You get 50GB each month, then unlimited deprioritized data afterwards. You also get 15GB of hotspot data, which slows down to 2G speeds after that cap. 

This plan costs $85 per month before the $10 Autopay discount, and $75 per month after. You get 65GB per month for $1.30 per GB at full price. 

Unlimited Premium 

This is AT&T’s biggest and best plan they have to offer. 

AT&T offers users unlimited premium data. No matter what, whether it be the amount you use or the network traffic, your speeds will not slow down. They also give 50GB of hotspot data with this plan, and speeds slow to 2G once you run out for the month. 

This plan costs $95 per month before the discount, and $85 with Autopay.

Features

Google Fi offers more features with their unlimited plans. 

If you’re looking for a plan with more included features, such as international connection or domestic roaming data, it’s best to compare carriers with what they offer. 

Domestic Roaming Data

Google Fi and AT&T offer domestic roaming data on their plans. 

Mexico & Canada Connection

Google Fi offers talk, text, and data in Mexico and Canada included with both its unlimited plans. However, only text is included in their Flexible plan. Talk and data are pay-per-use. AT&T includes talk, text, and data in Mexico and Canada included with all of their plans.  

International Connection

Google Fi’s Unlimited Plus plan includes international text and data. Calling internationally is pay-per-use outside the United States, Mexico, and Canada. The Simply Unlimited plan does not include international connection, and the Flexible plan includes international texting, but talk and data are pay-per-use. Calling costs $0.20 per minute. AT&T offers international text, but calling and roaming data capabilities require an additional add-on.  

Video Streaming Quality

Google Fi offers 4k Ultra High Definition streaming for their Flexible plan and 480p Standard Definition streaming for their unlimited data plans. All AT&T plans with the exception of Unlimited Premium stream at 480p Standard Definition, and Unlimited Premium streams at 4k Ultra High Definition.  

Streaming Services

Google Fi’s Unlimited Plus plan offers a free subscription to Youtube Premium. AT&T does not offer this feature.  

Cloud Storage

Google Fi’s Unlimited Plus plan offers 100GB of Google One. AT&T offers an add-on for cloud storage.  

Device Financing

If you buy a phone from either carrier, the carrier allows you to pay for your device in installments over time. 

WiFi Calling

Both carriers offer WiFi calling, which allows you to send and receive phone calls over a WiFi connection rather than cellular reception. 

Spam Protection

All Google Fi plans offer spam protection included. AT&T offers AT&T Active Armor on all of their plans, which blocks spam calls. 

Free Trial

Google Fi offers a 7 day free trial. AT&T does not offer this feature.   

Customer Service 

Google Fi does not have physical stores, leaving all of their customer service to online support. AT&T offers stores across the country. 

Google Fi is a  digital-only carrier, meaning they only offer customer support online. Google Fi offers 24/7 customer support over chat and over the phone at 1-844-TALK-2-FI. AT&T offers thousands of brick-and-mortar stores across the country, and you can find one near you with their store locator. You can also call (800) 901-9878 on Mon. through Sat. from 9 a.m. to 9 p.m. ET. 

The Verdict

Google Fi offers better plans.  

Because of included features, premium data, and price per GB, Google Fi’s Unlimited Plus plan offers the best deal overall. If you use smaller amounts of data, Simply Unlimited is also a solid choice. However, if you need a limited plan, you may want to look elsewhere. Both Google Fi and AT&T’s limited options are expensive compared to other brands. 

We’d recommend checking your data usage before committing to a plan.

Want to compare other carriers?

Really.com helps users compare between features, coverage, price, reviews, and more!

Are you still unsure which carrier to choose, or which phone plan to pick? Use really.com to compare your top choices and find the best deal to fit your needs. Really allows you to compare and sort between most phone plans on the market without the hassle!

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Google Fi Flexible

Flexible Plan
data
$10 per GB, slows to 256kbps after 15GB
Hotspot access
All plan data
Best for:
Light data users
More Details

Google Fi Unlimited Plus

Unlimited Plus
data
50GB premium data, 256 kbps slow down after
Hotspot access
All plan data (50GB, then data stops)
Best for:
Heavy data users
More Details

Google Fi Simply Unlimited

Simply Unlimited
data
35GB premium data, then 256 kbps slow down after
Hotspot access
5GB, then data stops
Best for:
Average data users
More Details

AT&T Value Plus

Value Plus
data
Unlimited deprioritized data
Hotspot access
Not included
Best for:
Average to heavy data users
More Details

AT&T 4GB

4GB
data
4GB
Hotspot access
All plan data (access stops at 4GB)
Best for:
Light data users
More Details

AT&T Unlimited Extra

Unlimited Extra
data
50GB premium
Hotspot access
15GB
Best for:
Heavy data users
More Details

AT&T Unlimited Premium

Unlimited Premium
data
Unlimited premium data
Hotspot access
50GB
Best for:
Heaviest data users
More Details

AT&T Unlimited Starter

Unlimited Starter
data
Unlimited deprioritized data
Hotspot access
3GB
Best for:
Average to heavy data users
More Details

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your questions,
answered

does this phone service work everywhere?

Yep, we offer premium wireless service on the the nation’s largest and fastest 5G network. If you are in our dewi coverage areas, you’ll also get access to our decentralized phone network powered by the people which will give you even faster speeds and better coverage.

is there a contract?

Nope, it’s pay as you go.

is this prepaid?

yep! You put your card on file and prepay each month so that you never experience any disruption.

does my phone need to be unlocked?

Yep, but it’s super easy to unlock your device as long as it’s paid off. Chat with us and a real human can help you here.

what if I want a new phone?

We have some recommendations on what we think you should get, from iPhones to Droids. Check out our list here which includes affordable places online to get a good deal.

what does decentralized wireless (dewi) mean?

It means we are building a phone network that is powered by the people. Your neighbors put small radios on their roof and help extend the phone network to cover deadzones™ and get even faster speeds. Right now our DeWi network is available in Austin, but we’ll be expanding to other cities REALLY soon. Learn more about DeWi here.

can I keep my phone number?

yup! you can port your current number in a snap. need help? hit up your VIP concierge.